Newsletter
Customer Retention Newsletter Program
As the old cliché goes, the more things change, the more they remain the same. In a day and age when the talk is about web marketing, e-mail, and non-traditional media, back-to-basics is more powerful than ever.
JKR’s Customer Retention Newsletter is a simple and effective means to maintain regular communication with your current customer – your most valuable, but fickle asset.
A few facts to ponder:
- Studies reveal 53% of Kia buyers will purchase another Kia.
- The most profitable customer is the one you already have
- An existing customer is the easiest to close
- It costs 10 times more to capture a new customer than to keep one
The attached letter from Joe Rossi of Orlando Kia demonstrates that the Customer Retention Newsletter program not only pays for itself, it’s a profit center. When all is said and done - it’s not only a regular moneymaker, it grows your best asset by simply saying “Hello!”
Customer Retention Newsletter Examples
Orlando Kia Newsletter Tri-City Kia Newsletter
Car Town Kia Newsletter Fredericksburg Kia Newsletter
Newsletter Program Testimonials